The Power of Burning Desire
Burning Desire wins
“Give me a man of just average ability, but with a deep down burning desire to succeed and I will give you a winner every single time.”
– John Paul Getty
“The size of your success is measured by the strength of your desire.”
– Robert Kiyosaki.
“Your feet will bring you to where your heart is.”
– Irish Proverb.
“Desire is the starting point of all achievement, not a hope, not a wish, but a keen pulsating desire which transcends everything,” said Napoleon Hill. Just as everything in life that grows is the result of a seed, the same is true for your desires. Yes, desire is the seed for all great success. Of course, all great accomplishment begins with an idea, but what turns that idea into reality is the pulsating desire to win. Desire is the number one attitude that you need for success. It is the starting point of each and every great achievement. But, at the same time, that desire should not be just a wish. You should turn it into a burning desire in order to reach your goal.
There is big difference between a desire and a burning desire. If you wish with eyes, it is just a desire. But when you wish with heart, it becomes a burning desire. Mere desire may give you a temporary feeling of inspiration but what motivates you, keeps you going when the going gets tough and enables you to persist until you reach your goal is nothing but a deep constant longing for success – burning desire. Yes, burning desire is such a powerful drive that always induces you to move towards your goal. In other words, it is a passion so deep that nothing can stop you from reaching your goal. Napoleon Hill has rightly said, “When desires are strong enough, you will appear to posses superhuman powers to achieve.”
Having a burning desire to win is the important strategy that the winners always follow. History chronicles the inspiring examples of people like Mahatma Gandhi, Abraham Lincoln, Albert Einstein, Thomas Alva Edison, Helen Keller, and many other who had a lasting desire to win. To be a winner in any field, you should have a deep desire to win. A burning desire with intense belief and everlasting persistence and expressed through action can create miracles. “You can have anything you want if you want it badly enough. You can be anything you want to be, do anything you set out to accomplish if you hold to that desire with singleness of purpose”, said Abraham Lincoln.
Think about your goal for a while. Are you fully committed to reach your goal? Are you ready, by all means, to pay the price that your goal needs? Do you have that dynamic drive to achieve your goal in you? If your answer is “No”, the first thing you must do is to cultivate such a burning desire to win. When you cultivate such a powerful burning desire, you can achieve anything in your personal, professional and business life.
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5 Foolproof Ways to Produce a Burning Desire for Your Goals
Whether it be getting out of debt, running a marathon, taking a much needed holiday or simply getting in shape, we all have goals. Yet whilst we do have them, and we would love to achieve them, life or other priorities sometimes get in the way.
Whatever the reason for this may be, it’s no secret that goals can be difficult to work towards and at times we need a little motivation to keep going. In this post I want to share exactly how you can build a burning desire towards your goals which will help spur you into action and get the results you’ve been waiting for.
Following are five steps that have helped me focus on and complete many of the goals in my life, I see no reason why they can’t help you do the same …
1. Make Sure You Pick the Right Goal. This is usually obvious, but if you aren’t focusing the following points on something you’re really passionate about then they aren’t going to help. Just like I couldn’t make a keen basketballer get a burning drive to compete in the knitting world championships, this is no different.
To put it simply: if you’re focused on the wrong goal, you’ll never produce a burning desire to achieve it. How do you know if you’re focused on the right goal? Well, of course, there will be different answers for different people, but usually the following test works quite well:
- If money didn’t exist would you still do it? (if your goal is a career / hobby)
- Are you working towards it already in your life?
- If I gave you $10m tomorrow would it still be in your plans?
The last question is a deal breaker because too often people have a desire for money, rather than the act that gets them to a place of financial abundance. Money won’t make you happy, but the process to get there just might. If you answered no to any of those (that apply) then you may need to re-think your desires.
2. Know that You Can Do It. If you asked most people how much they would love to complete their goals, they would tell you how amazing, fantastic and life changing it would be. How they would love to be on the journey of their ‘purpose’ and achieve the things they want in life.
So why don’t most people do it? Simple; we don’t believe that we can, so we don’t even try.
“There is only one thing that makes a dream impossible to achieve: the fear of failure.” – David Deida
For 2 years I never thought I could make money online and spent my time just watching others become successful while I jumped from one failed project to the next. As soon as I changed my beliefs things really started to turn around for me, and now I’m working from home full-time. As a friend recently said to me, “Get out of your own way”.
You are the only one holding you back. You can complete your goals, every single one of them. Yet, until you firmly believe this, it won’t sink in because knowing you can complete something is one of the best catalysts for generating the pure drive needed to be successful.
3. Keep Notes of Success by Others. It’s very likely that whatever you want to achieve, someone has came along and done it before you. Who are they? How did they do it? What helped them along the way? These are questions that you need to answer, as in the answers may lie some valuable help to aid you in your own journey.
Not only will it help in getting to your destination, but seeing others do it is a great way to know that you can do it as well. I want to make my living online so I follow others who have been able to do the same; I see what works for them and see how I can apply their tactics to my own journey.
This is something very easy to do and I’m sure you’ll find it to be highly effective.
4. Find Companions on the Same Journey. One of the most comforting things in times of need is when you find other people with the same ‘problems’ or other people on the same ‘mission’ as you are. And when you want to produce that extra focus for achieving your goals, it’s no different.
When I got into internet marketing it was nice to find others on forums that were just starting off and in the same position as me. When I wanted to become more social and pushed myself to do just that (public speaking, going out more etc) then I know my less social friends really appreciated knowing that I had once been in their position.
Finding others on the same journey will help you have someone you can measure up against and someone who will keep you encouraged to stay on track.
5. Make Use of your R.A.S.. Our RAS, which stands for Reticular Activating System, and, without getting too technical, has a job to basically to ‘home in’ on things that we should be focusing on. For example if you are reading a newspaper in your living room and one of your children is playing quietly with their toys, it probably won’t affect your attention.
On the other hand, if whilst reading your paper a brown grizzly-bear walked into the room, your attention would be on it instantly and your body would start taking necessary action to help you get out of the situation. Our R.A.S. focuses on things of known importance and priority to us, so if you like you could also ‘train it’ to become a goal-seeking mechanism of sorts.
Every morning, for no more than 5 minutes I visualize what it would be like to achieve my goals. I see myself being successful, having my preferred end result and how it would feel. This keeps me focused on my goal and tells my body “This is what is important to me, stay focused on it”.
We all have the ability to make goals and achieve them, every single one of you reading this. Believe you can do it, set a plan to do it, find others on the journey and monitor how they’ve done it.
Some goals will have an end result, a stop sign. Others will be a process i.e. making money online, but whatever they are, just make sure you do one thing: enjoy the process. Right now is all we have; don’t see the journey as a means to an end.
The joy you get from the result is temporary; the joy you get from the experience lasts forever.
Glen traveled to South Africa at 18 years old where he didn’t know one single person. In that time he started PluginID, a site which aims to help you be who you want to be and live the life you want to live.
When asked during an interview how he managed to reach the top as a professional bodybuilder and Hollywood actor, Arnold Schwarzenegger replied with a single word, “Drive!” All great success ultimately begins with an idea, but what makes ideas become reality is the fuel of human desire. An idea by itself can give you a temporary feeling of inspiration, but burning desire is what gets you through all the perspiration necessary to overcome the inevitable obstacles along the way.
Take a moment to think about the goals you’ve set for yourself. (You have set goals, haven’t you? If not, go read the article on setting clear goals.) How committed are you to achieving these goals? Under what conditions would you give up? What if you could significantly increase your desire to achieve these goals? What if you wanted them so badly that you knew with absolute certainty that you would absolutely, positively never ever give up? When you are truly 100% committed to reaching your goals, you move from hoping to knowing. If you want something badly enough, then quitting is simply not an option. You either find a way or make one. You pay the price, whatever it takes.
Those with an intense, burning desire to achieve their goals are often referred to as being “driven.” But is this special quality reserved only for a privileged few? Certainly not. With the right approach, anyone can cultivate a deep, burning desire within themselves and move to a state of total commitment, knowing with certainty that success is as inevitable as the sunrise.
So how do you cultivate burning desire? You begin with an outside-in approach, altering your environment in ways that will strengthen your resolve while eliminating doubt. If you take the time to do it right, you’ll establish a positive feedback cycle, such that your desire will continue to increase on a daily basis.
Here are eight steps you can take to cultivate burning desire to achieve any goal you set for yourself:
1. Burn the ships.
I’m not going to pull any punches with this one. If your goals are really important enough to you, then you can start by burning the proverbial ships, such that you have no choice but to press on. For instance, if you want to launch your own business, you can begin by making the commitment to quitting your job. Write a letter of resignation, put it in a stamped envelope addressed to your boss, and give it to a trusted friend with firm instructions to mail the letter if you haven’t quit your job by a certain date.
One Las Vegas casino manager made the decision to quit smoking. He didn’t feel he had the personal willpower to do it alone, so he took out a billboard on the Las Vegas Strip with his photo on it along with the words, “If you catch me smoking, I’ll pay you $100,000!” Was he able to quit smoking? You bet! (Ok, bad pun.) This is called willpower leveraging. You use a small bit of willpower to establish a consequence that will virtually compel you to keep your commitment. As Andrew Carnegie once said, “Put all your eggs in one basket, and then watch that basket!”
In the classic book The Art of War, Sun Tzu notes that soldiers fight the most ferociously when they believe they’re fighting to the death. A good general knows that when attacking an opposing force, it’s important to create the illusion of a potential escape route for the enemy, so they won’t fight as hard. What escape routes are you keeping open that are causing you not to fight as hard?
If you don’t burn those ships, you are sending the message to your subconscious mind that it’s ok to quit. And when the going gets tough, as it inevitably does for any worthwhile goal, you will quit. If you really want to achieve your goals, then you’ve got to burn those ships to the ground, and scatter the ashes. If you’re thinking that the average person won’t do this, you’re right — that’s why they’re average.
2. Fill your environment with desire boosters.
Let’s say one of your important goals is to lose weight. Get some poster board, and make your own posters that say, “I weigh X pounds,” where X is your goal weight, and put them up around your house. Change your screensaver to a text message that says the same thing (or to some equally motivational imagery). Get some magazines, cut out pictures of people who have bodies similar to what you’d like to have, and put them up around your house. Cut out pictures of healthy food that looks good to you, and post those around your kitchen. If you work in an office, then alter your office in the same manner. Don’t worry about what your coworkers will think, and just do it! They may poke a little fun at you at first, but they’ll also begin to see how committed you are.
3. Surround yourself with positive people.
Make friends with people who will encourage you on the path to your goals, and find ways to spend more time with them. Share your goals only with people who will support you, not those who will respond with cynicism or indifference. If you want to lose weight, for instance, get yourself into a gym, and start befriending those who are already in great shape. You’ll find that their attitudes become infectious, and you’ll start believing that you can do it too. Meeting people who’ve lost one hundred pounds or more can be extremely motivating. If you want to start a new business, join the local chamber of commerce or a trade association. Do whatever it takes to make new friends who will help you keep your commitment.
Although this can be difficult for some people, you also need to fire the negative people from your life. I once read that you can see your future just by looking at the six people with whom you spend the most time. If you don’t like what you see, then change those people. There’s no honor in remaining loyal to people who expect you to fail. One of the reasons people fail to start their own businesses, for instance, is that they spend most of their time associating with other employees. The way out of this trap is to start spending a lot more time associating with business owners, such as by joining a trade association. Mindsets are contagious. So spend your time with people whose mindsets are worth catching.
4. Feed your mind with empowering information on a daily basis.
Inspirational books and audio programs are one of the best fuel sources for cultivating desire. If you want to quit smoking, read a dozen books written by ex-smokers on how to quit the habit. If you want to start a business, then start devouring business books. Go to seminars on occasion. I advise that you feed your mind with some form of motivational material (books, articles, audio programs) for at least fifteen minutes a day. This will continually recharge your batteries and keep your desire impenetrably strong.
When you absorb material created by an extremely passionate person, you’ll often find yourself feeling more passionate as well. A great book I read was Pour Your Heart Into It by Howard Schultz, the CEO of Starbucks. As I read the book, I was absolutely amazed at how someone could be so fanatically enthusiastic about coffee. Other enthusiasm-building authors/speakers I highly recommend are Harvey Mackay and Zig Ziglar.
5. Replace sources of negative energy with positive energy.
Take an inventory of all the sensory inputs into your life that affect your attitude — what you read, what you watch on TV, the cleanliness of your home, etc. Note which inputs influence you negatively, and strive to replace them with positive inputs. I’ll give you some good places to start. First, avoid watching TV news — it’s overwhelmingly negative. Do you really need to hear about the woman who was mauled to death by her neighbor’s dog? Fill that time with positive inputs instead, like motivational and educational audio programs. If you like to watch movies, then watch movies that are full of positive energy, such as light-hearted comedies and stories of triumph over adversity. Avoid dark, tragic movies that leave you feeling empty afterwards. Dump the horror books, and replace them with humor books. Spend more time laughing and less time worrying. If you have a messy desk, clean it up! If you have young kids or grandkids, spend some time playing with them. Some of this may sound a bit corny, but it will really help increase your overall motivation. If you have a hard time motivating yourself, chances are that your life is overflowing with too many sources of negativity. It’s far better to happily achieve than it is to feel you must achieve in order to be happy.
6. Dress for success.
Whenever you pass by a mirror, which is probably several times a day, you get an instant dose of image reinforcement. So what image are you currently reinforcing? Would you dress any differently if your goals were already achieved? Would you sport a different hairstyle? Would you shower a bit more often?
Although for years I enjoyed the ripped jeans and T-shirt look, I noted that when I visualized myself in the future, having achieved certain goals, I was dressed a lot more nicely. With some experimentation I found a style of clothing that looks professional and is also comfortable. So I gradually donated my old clothes to charity and replaced my wardrobe with clothes that fit the new identity I was growing into. (Consequently, there’s a Salvation Army store with quite a stock of gaming industry T-shirts.) I learned this idea from an ex-Navy Seal, who stressed to me the importance of taking pride in your appearance, and I can say with certainty that it makes a noticeable difference. So make sure the clothes you wear each day are consistent with your new self-image.
7. Use mental programming.
This is a Neuro-Linguistic Programming (NLP) technique that will help you associate strong positive emotions to whatever goal you’re working to achieve. Find some music that really energizes and inspires you. Put on your headphones and listen to it for fifteen to twenty minutes, and as you do this, form a clear mental picture of yourself having already achieved the results you want. Make your imagery big, bright, vivid, colorful, three-dimensional, panoramic, and animated. Picture the scene as if looking through your own eyes (this is very important). This will help you form a neuro-association between the positive emotions elicited by the music and the goal you want to achieve, thus strengthening your desire. This is a great way to begin each day, and you can even do it while lying in bed when you first awaken if you set things up the night before. You should cycle the music periodically, since the emotional charge you get will tend to diminish if you listen to the same songs each time.
Keep in mind that this form of mental programming is already being used on you by advertisers. Watch a fast-food TV commercial, and you’ll note that the food is big, bright, and animated — spinning burgers, lettuce flying through a splash of water, ripe tomatoes being sliced — and don’t forget the catchy tune. So instead of letting others program your desires for you, take charge and mentally reprogram yourself.
8. Take immediate action.
Once you set a goal for yourself, act immediately. As you begin working on a fresh new goal, don’t worry so much about making detailed long-term plans. Too often people get stuck in the state of analysis paralysis and never reach the action stage. You can develop your plan later, but get moving first. Just identify the very first physical action you need to take, and then do it. For instance, if you’ve decided to lose weight, go straight to your refrigerator, and throw out all the junk food. Don’t think about it. Don’t ponder the consequences. Just do it immediately.
One of the secrets to success is recognizing that motivation follows action. The momentum of continuous action fuels motivation, while procrastination kills motivation. So act boldly, as if it’s impossible to fail. If you keep adding fuel to your desire, you will reach the point of knowing that you’ll never quit, and ultimate success will be nothing more than a matter of time.
If you apply these eight strategies, you’ll add so much fuel to your desire that the fire will never burn out. You’ll move towards your goals like a guided missile to its target, and you’ll enjoy the process because you’ll be so focused on the positive rewards instead of the difficulty of the tasks. If you get enough positive energy flowing into you, you’ll soon have positive results flowing out of you. And you’ll quickly become the kind of person that others refer to as “driven.”